You're wrong here. Good Xorg and good drivers mean better multimedia which leads to easier adoption and more games which leads to higher sales and OEM shipments.2. "They'd reap profits if they invested in X development." I see this claimed a lot, but it hand waves the question of where the profits actually come from. Distros who provide free CDs do not make profit off end users, so simply increasing the quantity of end users via better Xorg support obviously does not make profit. What DOES drive profits for Canonical is increased OEM shipments with ubuntu pre-installed. And in fact, this *is* an area Canonical has hired quite a few engineers to work at. This is one of those things that is completely invisible to you when it's working properly.